Internet usage worldwide - Statistics & Facts
Key insights
- Number of internet users worldwide
- 5.16b

Detailed statistics
Worldwide digital population 2023
- Country with biggest number of internet users: China
- 1.05b

Detailed statistics
Countries with the highest number of internet users 2023
- Region with the highest internet penetration rate: Northern Europe
- 97.4%

Detailed statistics
Internet penetration rate worldwide 2023, by region
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Online access
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- Basic Statistic Worldwide digital population 2023
- Premium Statistic Internet users worldwide 2013-2028
- Basic Statistic Global number of internet users 2005-2022
- Basic Statistic Number of worldwide internet users 2009-2022, by region
- Basic Statistic Global number of online users worldwide 2022, by region
- Premium Statistic Global number of online users 2022, by country
- Premium Statistic Internet penetration rate worldwide 2023, by region
- Basic Statistic Countries with the highest number of internet users 2023
- Premium Statistic Leading online markets based on internet penetration rate 2023
- Premium Statistic Trailing online markets based on penetration rate 2023
- Basic Statistic Fastest growing internet populations 2020
- Basic Statistic Global internet access rate 2005-2022, by market maturity
- Basic Statistic Number of internet users APAC 2021, by country
- Basic Statistic Number of internet users in Latin America 2023, by country
- Basic Statistic Africa: number of internet users in selected countries 2022
- Basic Statistic Common languages used for web content 2023, by share of websites
Online access
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Basic Statistic
Worldwide digital population 2023
Worldwide digital population 2023
Number of internet and social media users worldwide as of January 2023 (in billions)
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Premium Statistic
Internet users worldwide 2013-2028
Internet users worldwide 2013-2028
Number of internet users worldwide from 2013 to 2028 (in millions)
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Basic Statistic
Global number of internet users 2005-2022
Global number of internet users 2005-2022
Number of internet users worldwide from 2005 to 2022 (in millions)
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Basic Statistic
Number of worldwide internet users 2009-2022, by region
Number of worldwide internet users 2009-2022, by region
Number of internet users worldwide from 2009 to 2022, by region (in millions)
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Basic Statistic
Global number of online users worldwide 2022, by region
Global number of online users worldwide 2022, by region
Number of internet users worldwide as of 2022, by region (in millions)
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Premium Statistic
Global number of online users 2022, by country
Global number of online users 2022, by country
Number of internet users in selected countries in 2022 (in millions)
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Premium Statistic
Internet penetration rate worldwide 2023, by region
Internet penetration rate worldwide 2023, by region
Global internet penetration rate as of January 2023, by region
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Basic Statistic
Countries with the highest number of internet users 2023
Countries with the highest number of internet users 2023
Countries with the largest digital populations in the world as of January 2023 (in millions)
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Premium Statistic
Leading online markets based on internet penetration rate 2023
Leading online markets based on internet penetration rate 2023
Countries with the highest internet penetration rate as of January 2023
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Premium Statistic
Trailing online markets based on penetration rate 2023
Trailing online markets based on penetration rate 2023
Countries with the lowest internet penetration rate as of January 2023
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Basic Statistic
Fastest growing internet populations 2020
Fastest growing internet populations 2020
Fastest growing online populations based on relative year-on-year user growth as of January 2020
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Basic Statistic
Global internet access rate 2005-2022, by market maturity
Global internet access rate 2005-2022, by market maturity
Percentage of global population accessing the internet from 2005 to 2022, by market maturity
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Basic Statistic
Number of internet users APAC 2021, by country
Number of internet users APAC 2021, by country
Number of internet users in the Asia Pacific region as of January 2021, by country (in millions)
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Basic Statistic
Number of internet users in Latin America 2023, by country
Number of internet users in Latin America 2023, by country
Number of internet users in selected Latin American countries as of January 2023 (in millions)
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Basic Statistic
Africa: number of internet users in selected countries 2022
Africa: number of internet users in selected countries 2022
Number of internet users in selected countries in Africa as of January 2022, by country (in millions)
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Basic Statistic
Common languages used for web content 2023, by share of websites
Common languages used for web content 2023, by share of websites
Languages most frequently used for web content as of January 2023, by share of websites
Online connections
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- Basic Statistic Fixed broadband internet subscription rate 2021, by region
- Premium Statistic Mobile broadband internet subscription rate 2021, by region
- Basic Statistic Countries with the fastest average fixed broadband internet speed 2022
- Premium Statistic Number of fixed broadband internet subscriptions worldwide 2005-2021
- Basic Statistic OECD: number of fixed broadband subscriptions 2020
- Premium Statistic OECD: number of fixed broadband subscriptions per 100 inhabitants 2020, by technology
- Premium Statistic OECD: distribution of fixed broadband subscriptions 2020, by technology
- Basic Statistic Countries with the fastest average mobile internet speed 2022
Online connections
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Basic Statistic
Fixed broadband internet subscription rate 2021, by region
Fixed broadband internet subscription rate 2021, by region
Fixed broadband internet subscription rate in 2021, by region
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Premium Statistic
Mobile broadband internet subscription rate 2021, by region
Mobile broadband internet subscription rate 2021, by region
Mobile broadband internet subscription rate in 2021, by region
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Basic Statistic
Countries with the fastest average fixed broadband internet speed 2022
Countries with the fastest average fixed broadband internet speed 2022
Countries with the fastest average fixed broadband internet speeds as of July 2022 (in Mbps)
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Premium Statistic
Number of fixed broadband internet subscriptions worldwide 2005-2021
Number of fixed broadband internet subscriptions worldwide 2005-2021
Number of fixed broadband internet subscriptions worldwide from 2005 to 2021 (in millions)
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Basic Statistic
OECD: number of fixed broadband subscriptions 2020
OECD: number of fixed broadband subscriptions 2020
Number of fixed broadband subscriptions in OECD countries as of December 2020 (in millions)
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Premium Statistic
OECD: number of fixed broadband subscriptions per 100 inhabitants 2020, by technology
OECD: number of fixed broadband subscriptions per 100 inhabitants 2020, by technology
Number of fixed broadband subscriptions per 100 inhabitants in OECD countries as of December 2020, by technology
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Premium Statistic
OECD: distribution of fixed broadband subscriptions 2020, by technology
OECD: distribution of fixed broadband subscriptions 2020, by technology
Distribution of fixed broadband subscriptions in OECD countries as of December 2020, by technology
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Basic Statistic
Countries with the fastest average mobile internet speed 2022
Countries with the fastest average mobile internet speed 2022
Countries with the fastest average mobile internet speeds as of September 2022 (in Mbps)
Online usage
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- Basic Statistic Media usage in an online minute 2022
- Premium Statistic Daily time spent online by users worldwide 2022, by region
- Basic Statistic Global online population internet activity confidence 2020
- Premium Statistic Social media: global penetration rate 2023, by region
- Basic Statistic Global social networks ranked by number of users 2023
- Premium Statistic Average daily time spent on social media worldwide 2012-2022
- Basic Statistic Leading Google search queries worldwide 2022
- Basic Statistic Number of e-mails per day worldwide 2017-2025
Online usage
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Basic Statistic
Media usage in an online minute 2022
Media usage in an online minute 2022
Media usage in an internet minute as of April 2022
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Premium Statistic
Daily time spent online by users worldwide 2022, by region
Daily time spent online by users worldwide 2022, by region
Average daily time spent using the internet by online users worldwide as of 3rd quarter 2022, by region (in hours. minutes)
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Basic Statistic
Global online population internet activity confidence 2020
Global online population internet activity confidence 2020
Share of global online population who say they are comfortable doing select activities online as of February 2020
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Premium Statistic
Social media: global penetration rate 2023, by region
Social media: global penetration rate 2023, by region
Global social network penetration rate as of January 2023, by region
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Basic Statistic
Global social networks ranked by number of users 2023
Global social networks ranked by number of users 2023
Most popular social networks worldwide as of January 2023, ranked by number of monthly active users (in millions)
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Premium Statistic
Average daily time spent on social media worldwide 2012-2022
Average daily time spent on social media worldwide 2012-2022
Daily time spent on social networking by internet users worldwide from 2012 to 2022 (in minutes)
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Basic Statistic
Leading Google search queries worldwide 2022
Leading Google search queries worldwide 2022
Top Google search queries worldwide in 2022 (index value)
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Basic Statistic
Number of e-mails per day worldwide 2017-2025
Number of e-mails per day worldwide 2017-2025
Number of sent and received e-mails per day worldwide from 2017 to 2025 (in billions)
Website visits
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- Basic Statistic Market share of leading TLDs worldwide 2022
- Basic Statistic Leading websites worldwide 2022, by session length
- Basic Statistic Leading websites worldwide 2022, by unique visits
- Basic Statistic Leading websites worldwide 2022, by monthly visits
- Basic Statistic Global online traffic change YoY 2021
- Basic Statistic Online traffic change YTD 2021, by industry
Website visits
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Basic Statistic
Market share of leading TLDs worldwide 2022
Market share of leading TLDs worldwide 2022
Most popular top-level domains worldwide as of June 2022
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Basic Statistic
Leading websites worldwide 2022, by session length
Leading websites worldwide 2022, by session length
Most popular websites worldwide as of November 2022, by time per visit (in minutes.seconds)
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Basic Statistic
Leading websites worldwide 2022, by unique visits
Leading websites worldwide 2022, by unique visits
Most popular websites worldwide as of November 2022, by unique visitors (in millions)
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Basic Statistic
Leading websites worldwide 2022, by monthly visits
Leading websites worldwide 2022, by monthly visits
Most popular websites worldwide as of November 2022, by total visits (in billions)
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Basic Statistic
Global online traffic change YoY 2021
Global online traffic change YoY 2021
Year-on-year change in online traffic worldwide as of May 2021
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Basic Statistic
Online traffic change YTD 2021, by industry
Online traffic change YTD 2021, by industry
Change in online traffic of selected industries worldwide as of May 2021
Mobile internet
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- Premium Statistic Mobile internet penetration rate worldwide 2022
- Premium Statistic Share of mobile internet traffic in global regions 2023
- Premium Statistic Mobile share of digital minutes in selected countries 2020
- Basic Statistic Annual number of global mobile app downloads 2016-2022
- Premium Statistic Leading mobile activities worldwide 2020, by usage reach
- Basic Statistic Annual global mobile app downloads 2021-2026, by store
- Premium Statistic Average app session length per user 2020, by vertical
- Basic Statistic Quarterly consumer spend on mobile apps per user 2019-2022
- Premium Statistic Mobile apps consumer spend Q4 2022
- Premium Statistic Share of mobile internet traffic in selected regions 2022
- Premium Statistic Factors of concern for global smartphone users 2020
Mobile internet
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Premium Statistic
Mobile internet penetration rate worldwide 2022
Mobile internet penetration rate worldwide 2022
Mobile internet user penetration rate in selected regions in 2022
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Premium Statistic
Share of mobile internet traffic in global regions 2023
Share of mobile internet traffic in global regions 2023
Mobile internet traffic as percentage of total web traffic in January 2023, by region
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Premium Statistic
Mobile share of digital minutes in selected countries 2020
Mobile share of digital minutes in selected countries 2020
Mobile share of total digital minutes in leading online markets as of August 2020
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Basic Statistic
Annual number of global mobile app downloads 2016-2022
Annual number of global mobile app downloads 2016-2022
Number of mobile app downloads worldwide from 2016 to 2022 (in billions)
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Premium Statistic
Leading mobile activities worldwide 2020, by usage reach
Leading mobile activities worldwide 2020, by usage reach
Most popular smartphone activities worldwide in as of December 2020, by usage reach
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Basic Statistic
Annual global mobile app downloads 2021-2026, by store
Annual global mobile app downloads 2021-2026, by store
Mobile app downloads worldwide from 2021 to 2026, by store (in billions)
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Premium Statistic
Average app session length per user 2020, by vertical
Average app session length per user 2020, by vertical
Average app session length per user worldwide from 2019 to 2020, by vertical (in minutes)
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Basic Statistic
Quarterly consumer spend on mobile apps per user 2019-2022
Quarterly consumer spend on mobile apps per user 2019-2022
Average consumer spend on mobile apps per smartphone as of 3rd quarter 2022 (in U.S. dollars)
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Premium Statistic
Mobile apps consumer spend Q4 2022
Mobile apps consumer spend Q4 2022
Total value of global consumer spend on mobile apps as of 4th quarter 2022 (in billion U.S. dollars)
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Premium Statistic
Share of mobile internet traffic in selected regions 2022
Share of mobile internet traffic in selected regions 2022
Mobile internet traffic as percentage of total web traffic 2022, by regions
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Premium Statistic
Factors of concern for global smartphone users 2020
Factors of concern for global smartphone users 2020
Share of smartphone users worldwide who are concerned by selected risks while using their devices as of December 2020
Digital commerce
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- Premium Statistic Global retail e-commerce sales 2014-2026
- Premium Statistic Retail e-commerce sales growth worldwide 2017-2026
- Basic Statistic E-commerce retail sales CAGR 2023-2027, by country
- Premium Statistic Leading global online marketplaces 2021, by GMV
- Premium Statistic Main sources for online shopping inspiration worldwide 2022
- Premium Statistic Leading online sources for product searches worldwide 2022
- Premium Statistic Global average online shopping order value 2021, by operating system
- Premium Statistic Global online retail website visits and orders 2022, by device
- Premium Statistic Leading e-commerce and shopping websites worldwide 2022, based on visit share
Digital commerce
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Premium Statistic
Global retail e-commerce sales 2014-2026
Global retail e-commerce sales 2014-2026
Retail e-commerce sales worldwide from 2014 to 2026 (in billion U.S. dollars)
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Premium Statistic
Retail e-commerce sales growth worldwide 2017-2026
Retail e-commerce sales growth worldwide 2017-2026
Annual retail e-commerce sales growth worldwide from 2017 to 2026
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Basic Statistic
E-commerce retail sales CAGR 2023-2027, by country
E-commerce retail sales CAGR 2023-2027, by country
Retail e-commerce sales compound annual growth rate (CAGR) from 2023 to 2027, by country
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Premium Statistic
Leading global online marketplaces 2021, by GMV
Leading global online marketplaces 2021, by GMV
Most popular online marketplaces worldwide in 2021, based on gross merchandise value (in billion U.S. dollars)
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Premium Statistic
Main sources for online shopping inspiration worldwide 2022
Main sources for online shopping inspiration worldwide 2022
Leading sources of inspiration for online shoppers worldwide in 2022
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Premium Statistic
Leading online sources for product searches worldwide 2022
Leading online sources for product searches worldwide 2022
Leading online sources where consumers worldwide search for products in 2022
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Premium Statistic
Global average online shopping order value 2021, by operating system
Global average online shopping order value 2021, by operating system
Average value of online shopping orders as of 3rd quarter 2021, by operating system (in U.S. dollars)
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Premium Statistic
Global online retail website visits and orders 2022, by device
Global online retail website visits and orders 2022, by device
Distribution of retail website visits and orders worldwide in 4th quarter 2022, by device
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Premium Statistic
Leading e-commerce and shopping websites worldwide 2022, based on visit share
Leading e-commerce and shopping websites worldwide 2022, based on visit share
Most popular e-commerce and shopping websites worldwide in May 2022, based on share of visits
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